Third-party fraud scoring (IPQualityScore, Anura)
Score every new conversion with IPQualityScore or Anura by the IP address and user agent of its click, and reject or flag it automatically.
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TrackCrown has its own click and conversion fraud checks (bots, datacenter IPs, proxies, minimum click-to-conversion time, conversion fraud rules). On top of these you can connect one third-party fraud vendor per workspace. The vendor scores each new conversion; high scores are rejected, medium scores are flagged for review.
Configure it under Tracking → Integrations → Fraud vendors (https://app.trackcrown.com/app/integrations?). Admins and
owners can change it.
Supported vendors#
24metrics and other vendors are not supported.
Turn on scoring#
- Open Integrations → Fraud vendors.
- Choose the Vendor.
- Enter the API key (IPQualityScore) or the Anura instance ID. The key is stored encrypted; when editing, leave API key empty to keep it.
- Set the thresholds (1–100):
- Reject at score — default 90. IPQS recommends 85–90. For Anura, 100 rejects only
bad, 80 also rejectswarning. - Flag at score — default 75. Must not be above the reject score ("The flag score must not be above the reject score.").
- Reject at score — default 90. IPQS recommends 85–90. For Anura, 100 rejects only
- Click Turn on scoring.
What happens to a conversion#
The worker runs every minute and scores, per workspace, up to 200 conversions per run that are:
- created in the last 24 hours,
approvedorpending(held conversions included),- not duplicates,
- not scored before.
For each one it looks up the attributed click and sends the click's IP address and user agent to the vendor
(IPQualityScore with strictness=1). The score is then compared with your thresholds:
The verdict (vendor, score, verdict, details, time) is kept on the conversion. Rejected conversions are listed in Reporting → Conversions with the status reason shown in the conversion's detail; filter by status Rejected to review them.
Monitoring#
The card shows the vendor and key hint, and for the last 7 days:
"Last scored …" shows the last successful call. Errors appear in red on the card:
- Temporary errors (timeouts, vendor 5xx) — the conversion is retried on the next run.
- Key errors (for example an invalid IPQS key) — the run stops for the workspace until you fix the key.
Conversions older than 24 hours are no longer picked up, so fix errors promptly.
Pause or remove#
- Pause stops scoring new conversions; Resume continues with conversions of the last 24 hours that are not scored yet.
- Remove — "New conversions are no longer scored. Past verdicts stay on the conversions."
Costs and privacy#
Each scored conversion is one API call to the vendor, billed by the vendor under your own account. The click's IP address and user agent are sent to the vendor; list the vendor as a sub-processor in your own privacy notice if you use it.