Report assistant (AI)
Ask questions about your tracking data in plain language; the assistant reads reports, offers, partners, conversions and clicks with read-only access.
Last updated 3 min read
On this page
The Assistant (/app/assistant, under Reporting) answers questions such as "Which offers earned the most
revenue in the last 7 days?" by running the same read-only queries you could run yourself, then summarising the
result. It never changes anything.
Requirements#
- The platform operator has set
ANTHROPIC_API_KEYfor the panel. Without it the page shows Not configured: "Set ANTHROPIC_API_KEY for the panel to enable the assistant." - You are a staff member with report access (analyst and above).
The assistant is powered by Anthropic's Claude. Anthropic is listed as an optional sub-processor: it receives the questions you ask and the workspace data the assistant reads to answer them.
Ask a question#
- Open Reporting → Assistant.
- Type into "Ask a question about your data…" or click a suggestion:
- "Which offers earned the most revenue in the last 7 days?"
- "Compare clicks and conversions by country yesterday."
- "Show my top 5 partners by profit this month."
- "Find the click for gclid …"
- Send. While it works the page shows "Looking at your data…". The answer appears in the conversation; ask follow-up questions in the same thread.
What it can read#
The assistant uses the same read-only tools as the MCP endpoint for AI agents (/api/mcp):
It runs with the permissions of an analyst API key of your workspace: staff never get more through the assistant than an analyst could see, and nothing can be created, changed or deleted.
Limits#
The conversation lives only in your browser tab. It is not stored on the server and is gone when you reload.
Tips for good answers#
- Name the period: "yesterday", "last 7 days", "this month" or exact dates.
- Name the breakdown: "by offer", "by partner and country", "by hour".
- Name the metric the way the panel does: clicks, unique clicks, conversions, CVR, revenue, payout, profit, EPC.
- For a single transaction, paste the click ID, conversion ID or gclid.
- Check important numbers in the report builder — the assistant summarises the engine's figures but can misread a question.
Use the same tools from your own AI agent#
External agents (for example Claude Desktop or other MCP clients) can use the read-only MCP endpoint
https://app.trackcrown.com/api/mcp with an API key. Partner and advertiser keys see only their own data there. See
MCP server.